Mottr.am

Lighten up your email with the Emotional Labor extension. Works on any email sent through Gmail.

First write an email. Then click the smiley face to brighten up the tone of the email before sending.

Like Greg Knauss’s Romantimatic app, this reads to me as interactive near-future dystopian sci-fi, or a Chris Morris/Nigel Kneale-ish self-fulfilling satire of the emotion automation industry.¹

More on the project from developer Joanne McNeil.

1. It seems safe to assume that some incubator-coddled startup numpty is already burning VC cash on his plan to ‘change the world’ by ‘disrupting’ love, &c. ↩